[]In today’s evolving job market, having a strong résumé is no longer enough. Engineers must establish a compelling personal brand and thought leadership presence to stand out in an increasingly AI-driven world. This webinar will explore how engineers can leverage LinkedIn, AI tools, and global trends to build a reputation that aligns with higher-level global challenges, including digital transformation, sustainability, and the future of work. Key Takeaways: 🔹 The Foundations of Personal Branding – Defining your niche and expertise in a way that aligns with industry trends – Crafting a compelling personal brand statement – Showcasing leadership and credibility beyond technical skills 🔹 Leveraging LinkedIn & AI for Career Growth – Learn how to position yourself as a trusted expert in your niche, using AI-powered content, making it easier to land new career opportunities, speaking engagements, collaborations, and clients – Understand how AI is shaping business and consulting and position yourself as a go-to expert in the AI-driven economy for sharing insights and research – Engaging with IEEE platforms, technical blogs, and LinkedIn groups to expand influence and impact 🔹 Becoming a Recognized Industry Expert – Strategies for publishing articles, white papers, and AI-driven research reports – Speaking at global conferences and webinars to demonstrate expertise – Collaborating with thought leaders and global organizations to elevate your impact 🔹 Aligning Personal Branding to Higher-Level Global Issues – How engineers and entrepreneurs can position themselves as problem-solvers in alignment with AI, cybersecurity, digital transformation, and sustainability, making you relevant to high-level corporate discussions – Understanding the role of AI in engineering-related innovation and aligning your expertise to global megatrends – Learn the best networking strategies to connect with policymakers, Fortune 500 executives, and tech investors and research institutions to contribute to high-impact initiatives Target Audience: – Early-career engineers looking to establish credibility and differentiate themselves – Mid-career professionals aiming to transition into leadership and thought leadership roles – Senior engineers & researchers wanting to expand their global influence and network – Career Changers transitioning into engineering, AI, or consulting roles who want to build credibility, showcase expertise, and strategically network for new opportunities. – Entrepreneurs & Consultants looking to establish thought leadership, attract clients, and position themselves as industry experts using AI-driven branding and networking strategies. Why Attend? – Learn practical branding strategies to boost career opportunities – Get insights on writing white papers, publishing research, and appearing in industry reports to establish authority. – Discover how to use AI-driven analytics to track engagement and refine your brand strategy – Connect with industry influencers and like-minded professionals – Practical Tools & Strategies to Scale Your Career or Business Speaker(s): Dr. Rhonda Farrell Agenda: IEEE-USA’s free webinars/events are designed to help you find your next job, maintain your career, negotiate an appropriate salary, understand ethical considerations in the workplace and learn about other career-building strategies and public policy developments that affect your profession. For information regarding upcoming webinars or to visit our vast webinar archive, please visit: (https://ieeeusa.org/careers/webinars/) (https://newsletter.smartbrief.com/rest/sign-up/2479DAB0-4089-43E7-925D-86AE0C1E6244?campaign=e0d52cef) Virtual: https://events.vtools.ieee.org/m/487905